Do NOT Quit Blogging (Until You See This ChatGPT Trick)
Income School
Leverage your existing blog content with AI to create engaging social media posts and drive traffic back to your site.
Executive Summary
In the video "Do NOT Quit Blogging (Until You See This ChatGPT Trick)," the presenter emphasizes the enduring value of existing blog content despite declining search engine traffic. By leveraging AI tools like ChatGPT, bloggers can transform their written content into engaging social media posts, thereby driving traffic back to their blogs. The video outlines a step-by-step process for downloading blog content, utilizing AI to generate captivating social media ideas, and consolidating older posts to optimize overall blog performance.
Key Takeaways
- Download your existing blog content using the 'Print My Blog' plugin to create a PDF for easy access.
- Upload the PDF to ChatGPT to generate engaging social media content based on your blog posts.
- Use ChatGPT to create Instagram post ideas, including captions and hashtags, tailored to your blog's themes.
- Consolidate older blog posts by using ChatGPT to identify and merge related articles into a single, optimized post.
- Leverage ChatGPT to generate video scripts and shot lists for social media reels based on your blog content.
Key Insights
- Repurposing existing blog content through AI tools like ChatGPT can significantly enhance social media engagement, transforming static text into dynamic, shareable posts that attract new audiences.
- The decline of organic search traffic necessitates a strategic shift towards social media, where leveraging AI can streamline content creation and optimize visibility in a crowded digital landscape.
- Using AI to consolidate and refine older blog posts not only improves SEO but also revitalizes valuable content, ensuring that it remains relevant and accessible to new readers.
- AI can effectively mimic an individual's writing style, allowing content creators to maintain their unique voice while generating fresh ideas and formats, thus enhancing personal branding.
- The integration of AI in content strategy encourages a proactive approach to digital marketing, empowering bloggers to adapt and thrive in an evolving online ecosystem.
Summary Points
- Leverage existing blog content to create engaging social media posts using AI tools like ChatGPT.
- Download your blog content as a PDF to provide a knowledge base for AI content generation.
- Use AI to consolidate multiple blog posts into one optimized article for better SEO.
- Generate captivating social media captions and images based on your blog topics.
- Utilize social media to drive traffic back to your blog, adapting to the changing search engine landscape.
Detailed Summary
- The video emphasizes the ongoing value of existing blog content despite declining organic search traffic, encouraging bloggers to leverage their established authority through their websites.
- The host introduces a method to repurpose blog content into engaging social media posts using AI, specifically ChatGPT, to generate captivating captions and ideas based on existing material.
- A step-by-step process is outlined for downloading blog content via the 'Print My Blog' plugin on WordPress, converting it into a PDF format that can be uploaded to ChatGPT for content generation.
- The host demonstrates how to create a project in ChatGPT, allowing users to upload their blog PDF and utilize it as a knowledge base for generating tailored social media content.
- The video highlights the importance of providing feedback to ChatGPT on generated content, enabling the AI to refine its outputs based on user preferences and improve future suggestions.
- In addition to social media content, the host discusses using ChatGPT to consolidate and optimize existing blog posts, combining multiple articles into one comprehensive piece for better SEO performance.
- The video concludes with a call to action for bloggers to utilize their existing content creatively, ensuring they attract traffic through social media while optimizing their blogs for better monetization opportunities.
What is the main purpose of the video?
What tool does the speaker recommend for converting blog content into a format usable by AI?
Why does the speaker suggest using AI to help with content creation?
What is one of the key changes in blogging mentioned in the video?
What does the speaker suggest doing with older blog posts?
How can ChatGPT be used to improve social media content?
What is a suggested method for generating Instagram post ideas?
What does the speaker imply about the relationship between social media and blog traffic?
What is the main value of an existing blog?
An existing blog serves as a central hub for a business, providing authority and valuable content that can be repurposed for social media, despite reduced traffic from search engines.
How can AI assist in generating social media content from a blog?
AI can analyze existing blog content and create engaging social media posts by using prompts and the blog as a knowledge base, allowing for efficient content creation.
What is the purpose of the 'Print My Blog' plugin?
The 'Print My Blog' plugin allows users to download their blog content into a readable PDF format, which can then be used as input for AI tools like ChatGPT.
What steps are involved in using ChatGPT with blog content?
First, download the blog content as a PDF using a plugin. Then, upload this PDF to ChatGPT to create social media posts or consolidate blog articles.
What is a potential drawback of using AI for content generation?
Using AI to generate content without proper context can lead to inaccuracies, as it may produce content based on others' ideas rather than original insights.
How can blog content be optimized using AI?
AI can help consolidate multiple blog posts into a single, more valuable article, ensuring that information is streamlined and SEO-friendly by combining related topics.
What is the significance of social media in driving traffic to blogs?
With decreased free traffic from search engines, social media becomes essential for attracting visitors to blogs, allowing businesses to leverage engaging posts to redirect users to their sites.
What are the benefits of creating multiple custom GPTs in ChatGPT?
Multiple custom GPTs allow users to tailor AI responses for different purposes, such as generating Instagram posts or scripts, while sharing the same knowledge base from the blog.
Why is it important to provide feedback to AI-generated content?
Providing feedback helps the AI refine its output, allowing it to better understand user preferences and generate more relevant and engaging content in future requests.
What should be avoided when using AI for content creation?
Avoid using AI to generate content on topics you don't understand or can't verify, as this can lead to misinformation and a lack of credibility.
How can existing blog content be transformed into social media posts?
By using AI to analyze blog content, users can create captivating social media posts with engaging captions and relevant images, effectively repurposing their existing material.
What is a key strategy for increasing blog traffic?
Utilizing social media to promote blog content is crucial; by creating engaging posts that link back to the blog, users can drive traffic and increase visibility.
What does the term 'knowledge base' refer to in this context?
In this context, a 'knowledge base' refers to the collection of existing blog content that can be utilized by AI to generate new, relevant social media content.
How can AI help in creating video content ideas?
AI can generate ideas for short video content by analyzing existing blog posts, suggesting scripts, shot lists, and themes that align with the user's content style.
What is the importance of consolidating blog posts?
Consolidating blog posts helps improve the overall quality and SEO of a website by combining valuable information into fewer, more comprehensive articles.
Study Notes
The video begins with an enthusiastic introduction about the importance of blogging and how it still holds value despite challenges in gaining traffic from search engines. The speaker emphasizes that having a blog can establish authority for a business, which many businesses lack. The discussion highlights the need for bloggers to adapt to the changing digital landscape where free traffic is diminishing, and the focus shifts to leveraging social media for traffic generation.
The speaker introduces a method to repurpose existing blog content into social media posts using AI, specifically ChatGPT. They express a cautious approach to AI, advocating for its use only when it is fed with quality content, such as that from a blog. This section outlines how bloggers can utilize their previously created content to generate engaging social media posts, thereby maximizing the value of their efforts.
A step-by-step guide is provided on how to download blog content using the 'Print My Blog' plugin in WordPress. The speaker explains how to navigate the dashboard, install the plugin, and prepare the content for AI processing. This process involves creating a PDF that retains hyperlinks and images, making it suitable for AI analysis. This section is crucial for bloggers looking to streamline their content for AI use.
The video explains how to create a new project in ChatGPT by uploading the downloaded PDF of blog content. The speaker discusses the advantages of organizing content into projects rather than custom GPTs, allowing for multiple uses of the same knowledge base. This section is essential for understanding how to effectively manage and utilize AI tools for content generation.
The speaker demonstrates how to generate social media post ideas based on specific blog categories. Using the example of 'emergency preparedness', they show how to request multiple post ideas from ChatGPT, including captions and hashtags. This practical application illustrates the potential of AI to create tailored content that resonates with the audience, enhancing the blogger's social media strategy.
In this section, the speaker discusses how to provide feedback on generated content to refine it further. By indicating preferences for certain ideas and requesting adjustments, users can improve the quality of the output. This interaction showcases the iterative nature of working with AI and emphasizes the importance of user input in achieving desired results.
The speaker transitions to generating ideas for video content, suggesting that users can ask ChatGPT for scripts and shot lists for short videos. This section highlights the versatility of AI in content creation, extending beyond social media posts to include video formats. The speaker encourages users to leverage their existing content to create engaging video narratives, which can further enhance their online presence.
The video concludes with a discussion on optimizing blog content by consolidating older posts into more valuable articles. The speaker suggests using ChatGPT to identify which posts can be combined and how to create new content from existing material. This strategy not only improves SEO but also enhances the overall quality of the blog, making it a vital takeaway for bloggers aiming to refine their websites.
The speaker wraps up the video by encouraging viewers to utilize their existing blog content rather than discarding it. They stress the importance of adapting to the current digital landscape by using social media to drive traffic back to the blog. This motivational conclusion serves as a reminder of the potential for bloggers to innovate and thrive despite challenges in the blogging environment.
Key Terms & Definitions
Transcript
I am having such fun playing with this. You've got to try this. If you have a blog, you've got to do this. How's it going, my friends? Today, we're going to talk about how you can use blog content that you've already created. If you have a blog and you're thinking, what was the point given today's, you know, the the environment that we're in and the lack of traffic that we're getting from search engines? What is it that you can do with that blog content? Well, the reality is is that your blog has a lot of value still just in its existence as a blog. We talk about that quite a bit here on this channel still. Your website that is a central hub. It's something that you have that a lot of businesses don't have yet. If you know how to create a website, you can build more authority for your business than what most businesses are going to do today. But the thing is that the biggest thing that's changed is we're not getting a bunch of free traffic from search anymore. We have to go get that traffic. And the best way to get that is usually through social media content. Now, some of you are probably like, I don't want to go make videos and post them on YouTube and Instagram and Facebook and Tik Tok and everywhere else, right? And that's okay. If you don't want to make video content, that's okay. It's not the only thing you can do. Today I'm going to show you the easiest way to take all the blog content, all the work you've already done and let that create amazing really just amazing social media content for you using AI. Now, I'm not a huge fan of just using AI just to fabricate content out of nowhere because it's not coming out of nowhere. It's other people's ideas. And honestly, a lot of times there are a lot of issues with the content that it generates. But with the right prompts and with the right information being fed to the AI, you can create amazing content. And that is where your blog that already exists is going to come into play here. So here's what we're going to do step by step. Let me show you this process. We're going to download your blog and we're going to give it to Chad GBT and then we're going to let CatchPT generate social media content using your blog. So, if you've already done the work of crafting really good, helpful content, fantastic. Now, what you've done is you've just given CatchBT a really, really great knowledge base to use to generate really interesting, captivating social media content from. So, here's how we're going to start. We're going to download the blog. Now, this is easy to do. You're going to go to your website. You're going to go to the WordPress dashboard and go to plugins. And I've already installed this one. you're going to go want to go to add ad add plugin and I installed this one a couple weeks ago when I decided to try this out myself. It's called print my blog and really there's others out there but this is one I found and it worked really well. Okay, it's called print my blog. Once you have the plugin you're going to come down here to where it says print my blog and you're just going to do a quick print. Click on that. Just go to digital PDF. What that's going to do is it's going to make it readable to a computer. It's not for printing. It's for a computer to read. That will allow it to include hyperlinks and stuff like that. really just prepare print page. I mean there's other print options. Um really I'm going to I guess yeah we'll do posts. I guess you you need to do posts or pages. So I'll do posts. Go from oldest first. I'm only going to do this published posts but I'm going to do all authors, all categories, everything. We're we're going to print all of this stuff, the site title and everything. And then all the post content. Actually, let's do the author and URL as well. I I actually Yeah, I do want that. I'm glad I went in here. I don't really need the excerpt. Um, I could grab comments. Let's do that. Perfect. Prepare print page. Awesome. And there we go. Now I've got a PDF. Look, it's got the images on it and everything. Um, I've got the links here. Yep. Perfect. It's just It's got everything perfect. Okay. So, I'm just going to click here, print to PDF. It's going to save it as a PDF. 520 page long PDF. And save. Now, I'm going to go to chatbt. Now, I did this before already. I've been playing with it for a little bit, and that's how I know this works so well. So, in ChachiBT, at least in a paid account, I can create projects. This costing me 20 bucks a month. If you're using ChateBT at all, it's probably worth the 20 bucks a month. If you're not using it much yet or you're not really using any other AIS either, you should probably pay the 20 bucks a month and you should use it. I'm going to create a new project. I already did this, but I'm going to show it to you. I go new project. I'm going to name it. The last one I called pantry preparedness content KB. KB stands for knowledge base. I'll create this project. Now I go to add files. I just drag this gigantic PDF onto chat GPT onto this project. Now I like to do it this way instead of creating a custom GPT with this as a knowledge base because then I can only use that one custom GPT. Custom GPTs are ideal for um creating a GPT that does a specific thing. Okay. But if ideally, honestly, I might use multiple custom GPTs within this project. I might want one that is really good at writing Instagram posts and I might want another one that does something entirely different, but I want both of them to have access to this PDF. So, that's where this is perfect. So, I've got this file here. So, now I have this project. It's basically a folder in chatbt that now knows all of the content that I put on the blog. Now, imagine you could do the same thing if you also have a YouTube channel. You could go extract all of the transcripts of your YouTube videos, which you could just do with a script in Google. You don't have to go through and do it one by one, but you could just pull the transcripts of all of your videos and put them in a PDF or multiple PDFs. I don't care. And you could upload them to a project or a custom GPT. Now, it's going to have all of the information from all of your YouTube videos. This is your information. This is you. And in fact, I could even train this to write like me because it knows how I write because it knows it's got all the text that I wrote as as blog posts. Okay. So, this is pretty awesome. So, now what am I going to do with this? Now, I can create social media content. All right. So, let's say here I want, you know, what's a good category for here from the blog. So, I'm going to go back to the website. Um, I've got cooking. I've got emergency kits, first aid. Let's just choose um first aid. Okay. Um maybe just emergency preparedness. All right. I want to create several Instagram posts. Instagram Instagram posts about emergency preparedness. Each needs a photo and a captivating caption. Cool thing is is that the models are getting so much better all the time that my exact um prompt, it doesn't have to be perfect. And if I don't like what I get back, easy. All I got to do is say, "Here's what I like and here's what I don't like." So, here it's giving me 10 ideas. The three-day rule. A neatly organized. The photo is of a neatly organized 72-hour emergency kit laid out on a table. Great caption. Most people think prepping means a year's worth of supplies, but real preparedness starts with just three days. Food, water, warmth. What's in your 72-hour kit? It's pretty good. I mean, it's giving me hashtags and everything. This is not bad content for social media. So, let's say I like three of these ideas and I hate the other seven. I could say, I really like one, three, and five, and I hate the rest of them. And then it's like, can you generate me more ideas based upon that feedback? And it can do that. Like, you don't even have to know why you like some more than others. just giving it that information, it's going to be able to interpret a lot of things and maybe even more objectively understand what you like and don't like, maybe even better than you can. Um, and so it's it's going to update and it's going to get better all the time. Now, let's say, okay, I really like number one, and I'm going to ask it like, can you find a photo that would go with it? Now, it's going to go look on the website for the photo. Let's see if it I'm I want I haven't tried this yet. I'm curious how well it's going to work. Huh. Well, that first one's the best, but I don't think I don't know that that one's actually from the photo. Okay, now it's offering to give me a branded version matching my color palette with Instagram size and a square image. That's perfect. Uh, yes. Generate that for me. I'm Let's see how it turns out. Oh, it's putting the text for the caption also in the image, which is fine. You can do that. actually text on images on like Instagram often does better than just the image, especially for this kind of stuff. This is not a bad thing. So, I could actually put this image in as the image for my Instagram post and then I could still put the whole caption in the text of, you know, the caption text and that's going to make for a good Instagram post. I I'm impressed. I think this turned out really good. Words have gotten a lot better. Pictures, everything's just gotten a lot better this year, especially with Chachi PT. So, we can do that. Now, here's the next cool thing we can do. So, now I'm going to ask it to give me topics for reels that I could I could go record, right? So, I'm not going to have it make video for me, but I am going to have it give me ideas for little quick things I could record just on my phone. And if you're doing that with Instagram, just do that. Just record on your phone like this. Um, no big deal. Let's see. How fast your shelves empty. Here's a quick Here's how quickly a grocery store empties in an emergency. That's the hook. A time lapse of empty shelves or quick clips from news coverage plus like maybe your stocked pantry message. It only takes hours. Start your three-day prep today, not when it's too late. CTA, tag someone who'd panic on day two. All right. See, like that's pretty cool. Now, I say, "All right, I like number one. Please give me a script that matches the tone in the written PDF and give me a shot list." And then you could even specify like, um, I want a 30-se secondond version and a twominute version. I've done that before, too. And I've had it generate a script for me for like a a short like a 30 second. And then I've had it generate scripts for me that were more like a two to three minute because those work as um at least like on TikTok you can have up to 10 minutes and a YouTube shorts can be up to three now. Now I've got a 30-se secondond version. It's telling me quick clips of empty shelves from a grocery store. Again, you can pull this from news coverage. This is what happens when a storm's on the way or these shelves were full just hours before this video was shot. And then we cut to your stocked pantry at home. Most people wait till it's too late. But building even a 3-day supply of food, water, and essentials, that's real peace of mind. Closing line. You're looking at the camera now. Preparedness isn't panic. It's being ready when everyone else isn't. That's it. That's a good post, right? And it's three shots. The first one, you don't even film yourself, right? You'll get it from just YouTube. You can grab it from some news thing. And that's fine. It's that falls under fair use. Most likely, you'll be okay. Then the second part is literally just you showing your pantry. And then the third part is you looking at the camera and saying one sentence. You can do that even if you're not really into video content. There's kind of an a limitless like number of things, an infinite number of things that we can do in terms of generating awesome social media content. But using your own content, your own blog as the inspiration and as the knowledge base for where all that information comes from, ChatBT can sort through everything that you've already written a lot faster than you can. The next thing that it can help you do that we can use this same project for not just to generate social media content but now we can use it to help consolidate your blog content. We talked about in a previous video in this video series we talked about optimizing your content and there are probably a number of blog posts on your website especially if you created your site more than a couple years ago. You probably wrote a ton of content and a lot of those articles on their own are not very valuable. But the information in them is it just maybe needs to be consolidated. Maybe you need to take three articles and combine them into one article and then create redirects from the other two, right? Pointing back to it so we don't create a bunch of 404 errors on our website. Got to keep in mind that stuff for SEO. But you could use Chat GBT to help you write a new blog post that combines three of your existing blog posts. And you could use chat GPT to help you figure out which three should go together. Not a bad thing, right? These are just a few of the ways that we can take the content that you've already written, download all of it in just a couple of minutes, feed it to a project in Chat GBT, and then have ChatGpt rewrite your content using your voice, and then you just go through and edit it pretty quick. I don't have any problem using an AI tool to help me recreate me. My problem is when you use it to generate a bunch of content you know nothing about that you can't even fact check. So let's not go do that. But using it in this way in in addition to many many many other ways that are ethical and worthwhile uses of AI. I'm all for it. So I hope that this is helpful for you. I hope that you will take advantage of this and take advantage of the content you've already created. Don't throw it away. If you've already thrown it away, I'm really sorry. I hope you didn't. Take your content, download it, and then use it. Optimize your blog, generate new social media content that's going to attract people to your brand, and you can use that those social media posts to point them to the actual blog post. You will get traffic back to your blog if you gather them from social media. You're just not going to find nearly as much coming to you through search anymore. That's it for today. Thanks for joining me in this video. I hope you'll join me in the next one. We're going to continue talking about ways that you're going to optimize your blog that we're going to help make sure that anybody that comes to it is getting funneled to eventually earn you some money. That way, we make the most out of every person that comes to our website, but also how you're able to continue to use the content you've already created to build your business and build your brand. Thanks for joining me today. We'll see you all next time.
Title Analysis
The title uses a mild curiosity gap with the phrase 'Do NOT Quit Blogging' which suggests urgency and a potential secret to be revealed. However, it does not employ ALL CAPS, excessive punctuation, or sensational language. The mention of 'ChatGPT Trick' adds intrigue but remains relevant to the content discussed, which is about utilizing existing blog content with AI.
The title accurately reflects the video's content, which focuses on leveraging existing blog content with AI tools like ChatGPT to enhance social media engagement. While it implies a trick that could prevent quitting blogging, the content delivers practical advice on maximizing blog value, making the title mostly aligned with the actual topics covered.
Content Efficiency
The video contains a fair amount of unique and valuable information, particularly regarding leveraging existing blog content for social media. However, there are instances of repetition, especially in emphasizing the importance of using AI and the process of downloading blog content. While the core concepts are valuable, some sections could be streamlined to reduce redundancy, which affects the overall information density.
The pacing of the video is moderate, with some unnecessary elaboration on the steps involved in using AI tools. While the presenter provides useful insights, certain explanations could be more concise. The overall structure is logical, but the length of some segments could be reduced without losing essential information, leading to a slightly lower time efficiency score.
Improvement Suggestions
To enhance information density, the presenter could minimize repetitive statements about the value of blog content and AI. Streamlining the explanation of the process for downloading and utilizing blog content in AI tools would also help. Additionally, incorporating visual aids or on-screen text could convey information more quickly, allowing for a more efficient delivery of key points.
Content Level & Clarity
The content is rated at a 5 because it assumes foundational knowledge of blogging and social media strategies. The audience is expected to be familiar with blogging platforms like WordPress and basic AI concepts, particularly ChatGPT. While beginners can follow along, they may struggle with some technical terms and processes without prior experience.
The teaching clarity is rated at an 8 due to the overall logical flow and structured approach in presenting the information. The speaker effectively breaks down the process into manageable steps, using clear language and relatable examples. However, some sections could benefit from more concise explanations to enhance understanding, especially for complex tasks.
Prerequisites
Familiarity with blogging platforms (e.g., WordPress), basic understanding of social media marketing, and some knowledge of AI tools like ChatGPT.
Suggestions to Improve Clarity
To improve clarity, the speaker could use visual aids or on-screen prompts to illustrate key steps, especially when discussing technical processes like downloading blog content or using plugins. Additionally, summarizing complex sections with bullet points or numbered lists could help reinforce understanding. Providing examples of successful social media posts generated from blog content would also enhance practical comprehension.
Educational Value
The content provides strong educational value by offering practical strategies for bloggers to repurpose existing content using AI tools like ChatGPT. It emphasizes the importance of leveraging previously created blog material to generate social media content, which is particularly relevant in today's digital landscape where organic search traffic is declining. The teaching methodology is hands-on, guiding viewers through a step-by-step process of downloading blog content, using AI to generate new ideas, and optimizing existing posts. This practical approach enhances knowledge retention and encourages application in real-world scenarios. Specific examples, such as using the 'Print My Blog' plugin and generating social media posts, illustrate the concepts effectively, making the content actionable and relevant for the audience.
Target Audience
Content Type Analysis
Content Type
Format Improvement Suggestions
- Add visual aids to enhance understanding
- Include on-screen text for key points
- Incorporate chapter markers for easier navigation
- Provide downloadable resources or links
- Engage with viewer questions in real-time
Language & Readability
Original Language
EnglishVery easy to read and understand. Simple language and clear explanations.
Content Longevity
Timeless Factors
- Utilization of existing content
- Advice on leveraging social media for traffic
- Integration of AI tools for content creation
- Focus on blogging as a valuable asset
- Strategies for optimizing and consolidating content
Occasional updates recommended to maintain relevance.
Update Suggestions
- Incorporate updates on new AI tools and features as they are released
- Add context about changes in social media algorithms and their impact on traffic
- Update examples of successful blogging strategies based on current trends
- Include recent statistics on blogging and content marketing effectiveness
- Revise any references to specific tools or plugins that may become obsolete